I worked on the rebrand of Ireland’s biggest bank, AIB. I joined the team as a freelancer during concept stage and explored evolutionary and revolutionary approaches. Once a route had been decided, I worked on developement and refinement of the logo, many in-situ mockups of signage and collateral, and then worked on the visual language including typography and palette.

MY CONTRIBUTION
- Logo research, development and refinement
- Photoshop visualisations
- Branding and visual language development